If it feels like you’ve noticed Ryan Reynolds in a lot of advertisements this year, your hunch wouldn’t be mistaken. We... Read More »
With more than 2,200 ads tested in Q3, this past quarter was a busy time for advertisers. Ad production was able to make its ... Read More »
Ace Metrix is excited to announce that we recently tested our 100,000th ad! While the milestone is a bright spot to celebrate... Read More »
Today’s the day we’ve all been waiting for -- the first NFL kickoff of the season! The Houston Texans and Kansas City Chi... Read More »
The return of sports to TV screens is a glimmer of hope for many - even if the stands are filled with virtual fans or complet... Read More »
Budweiser’s latest ad, “Reunited With Buds,” gives us a taste of what the rush and excitement of reopening can feel lik... Read More »
Last quarter, in response to the cultural climate, the duality of product and purpose played out among ads. Brands rose to th... Read More »
Over the course of the past ten weeks, we’ve analyzed hundreds upon hundreds of ads addressing the COVID-19 pandemic. Howev... Read More »
Seven years ago, on May 16, 2013, the series finale of NBC’s hit documentary-style show The Office aired. Three months ago ... Read More »
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