Insights Blog

Spotlights

Viewers Vote Jeep the Winner of the Politically Themed Brand Ad Debate

This week’s presidential debate saw several brands electing to take advantage of the anticipated large audiences by releasi... Read More »

Viewers Vote Jeep the Winner of the Politically Themed Brand Ad Debate
Spotlights

[infographic] Presidential Advertising Hit Parade June 2016

Want more details? View the full write up on the Presidential Advertising Hit Parade (June 2016) here.... Read More »

[infographic] Presidential Advertising Hit Parade June 2016
Spotlights

Presidential Advertising Hit Parade – June, 2016

This month’s Political Hit Parade will focus on voters with great potential power this general election – Independents. ... Read More »

Presidential Advertising Hit Parade – June, 2016
Spotlights

An Uneasy State of “Grace”

New Priorities USA Anti-Trump Ad is Highly Effective Among Target Groups Supporters of Hillary Clinton have launched a new... Read More »

An Uneasy State of “Grace”
Spotlights

[infographic] Presidential Advertising Hit Parade – April 2016

Want more details? View the full write up on the Presidential Advertising Hit Parade (April 2016) here.... Read More »

[infographic] Presidential Advertising Hit Parade – April 2016
Spotlights

Presidential Advertising Hit Parade – April 2016 Political Ad Winners and Losers

Political advertising is all over the airwaves, and if you ask American viewers, much of it is not very good. At Ace Metrix w... Read More »

Presidential Advertising Hit Parade – April 2016 Political Ad Winners and Losers
Spotlights

Bernie Sanders Continues to Deliver the Most Effective Ads

As of this writing, less than 40% of the delegates remain on both the Republican and Democrat side. Bernie Sanders has moment... Read More »

Bernie Sanders Continues to Deliver the Most Effective Ads
Spotlights

How Donald Trump’s “Great Again” is Working with Voters

With less than a month until the Republican primaries in Iowa and New Hampshire, Donald Trump created a stir this week with t... Read More »

How Donald Trump’s “Great Again” is Working with Voters
Spotlights

Let the Games Begin in North Carolina

It’s officially on in North Carolina. It’s been on for some time, but now that the prospect of a runoff for Thom Tillis i... Read More »

Let the Games Begin in North Carolina

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