Discover the impact of your campaign and advocacy commercials
Gain timely insights into the political ad landscape with access to every national political ad within 48 hours of its initial air-date. Leverage the most comprehensive set of advertising performance measures available through an intuitive browser-based user interface and mobile applications with real-time breaking ad alerts.
Our syndicated platform delivers comparable quantitative datasets to assess persuasive powers of the ad such as Attention, Agreement, Learning, Credibility, Relevance, and interest to Seek Info, plus Watchability factors. Determine the “why’s” behind the scores through hundreds of unfiltered voice-of-the-consumer responses for each ad.
View component scores by party affiliation. See which ads across the platform are resonating best with your target demographic. Gain insights into what’s working and what isn’t both with your ads and competing ads. Compare ads across campaigns and advocacy groups. Dissect scores by age, gender, and income, and analyze against normative benchmarks.
Gathering a small, local sample of like-minded individuals is one way to test a message. We prefer large, balanced samples of the general population to provide a true read of the voting population. And we deliver a full set of results directly to you within 48 hours of the ad test.