Media Coverage

August 15th, 2013

Why Jenny Craig is abandoning celebrity endorsers

Why Jenny Craig is abandoning celebrity endorsers

Author

Mara Schiavocampo

the TODAY show

We’ve all seen celebrities in advertisements for weight-loss programs, but Jenny Craig is moving away from them. Why? Because they aren’t effective, research shows. NBC’s Mara Schiavocampo reports.

 

Watch this and other stories at Today.com.

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