MOUNTAIN VIEW, CA.—December 2, 2013 — Ace Metrix®, the new standard in television and video analytics, has been awarded a place on the Red Herring Global 100, a prestigious list honoring the year’s most promising private technology ventures across the globe. The award celebrates one hundred startups’ innovations and technologies across their respective industries from North America, Europe and Asia.
“We are thrilled to have been selected from this global pool of talented start-ups as one of the most promising companies of 2013,” said Peter Daboll, Ace Metrix CEO. “The award is a testament to the hard work and dedication of our incredibly talented team who work tirelessly to innovate and execute, delivering extraordinary value to our world-class roster of advertising clients and shaking up the advertising industry at large.”
“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across the globe to the Top 100 Winners. We believe Ace Metrix embodies the vision, drive and innovation that define a successful entrepreneurial venture. Ace Metrix should be proud of its accomplishment, as the competition was the strongest it has ever been.”
Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy and market penetration. This assessment of potential is complemented by a review of the track records and standing of start-ups relative to their peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models from around the world.
Mr. Daboll presented the Company’s winning strategy at the Red Herring North America Forum in Santa Monica, Calif. on November 20, 2013.
About Ace Metrix
Ace Metrix® is the new standard in television and video analytics, dedicated to delivering better, faster, and more cost-effective solutions for evaluating video advertising within competitive context. Through the Ace Metrix LIVE™ platform, companies can now access timely, actionable data wherever, whenever they need to, enabling real-time advertising campaign optimization. Combining leading edge technology and patent pending methodology, Ace Metrix is revolutionizing the way marketers measure themselves and their competitive landscape. The Company is privately held and is backed by leading venture capital firms and industry leaders including Hummer Winblad Venture Partners, Palomar Ventures, Leapfrog Ventures, and WPP.
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