During the first night of American Idol’s finale, Google debuted an ad that had Americans witness what were once ... Read More »
Many in the advertising world will turn their attention to Cannes over the next week for the 60th Annual Festival of Creativi... Read More »
TV is an effective medium for reaching a broad audience. Ninety-seven percent of households in the US have at least one TV,... Read More »
In all my years of web and advertising analytics, I have never heard the phrase “placement is king.” I haven’t heard th... Read More »
