Insights Blog

Spotlights

Baskin-Robbins Scoops Up Brand to Watch

  Baskin-Robbins is on an unprecedented roll when it comes to television advertising, which is why we have selected t... Read More »

Baskin-Robbins Scoops Up Brand to Watch
Spotlights

Brand to Watch: Maytag Man Makes Appliances Manly

  The lonely, lovable Maytag Repairman has undergone a major makeover this spring. Maytag debuted its first ad featur... Read More »

Brand to Watch: Maytag Man Makes Appliances Manly
Spotlights

Brand to Watch: JCPenney

  Brick and mortar retailers continue to fight an uphill battle as shoppers are bombarded with more options, both onl... Read More »

Brand to Watch: JCPenney
Spotlights

Brand to Watch: Panera Bread and the Rise of Fast Casuals

Fast casuals have been a growing sector of the QSR and Casual Dining category for more than a decade now. That growth has exp... Read More »

Brand to Watch: Panera Bread and the Rise of Fast Casuals
Spotlights

Brand to Watch: Best Buy

As we enter the holiday shopping season, the obvious choice for a brand to watch is a retailer. The question really becomes w... Read More »

Brand to Watch: Best Buy
Spotlights

Brand to Watch: Microsoft

There's been a lot going on in Redmond lately. In recent months, Microsoft has refreshed its line of Surface tablets, announc... Read More »

Brand to Watch: Microsoft
Spotlights

Brand to Watch: Netflix

The past couple of years have been a rollercoaster for Netflix, the online streaming and DVD home-delivery juggernaut. But wh... Read More »

Brand to Watch: Netflix

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