Insights Blog

Ace EMO

Q2’s Top Performing Ads: Purpose vs. Product

Last quarter, in response to the cultural climate, the duality of product and purpose played out among ads. Brands rose to th... Read More »

Q2’s Top Performing Ads: Purpose vs. Product
Ace EMO

Consumers Put Brands that Stand with BLM Under the Microscope

Four weeks into the protests that erupted after the killing of George Floyd, nationwide conversations about racism, systemic ... Read More »

Consumers Put Brands that Stand with BLM Under the Microscope
Ace EMO

Cultural Perception — The Most Empowering Ads of 2019

Using our new Cultural Perception scoring system, we’re recognizing the video ads that broke through “purpose” clutter ... Read More »

Cultural Perception — The Most Empowering Ads of 2019

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