Insights Blog

Ace EMO

Ace Metrix Year in Review: 2020’s Stand Out Ads

With the whirlwind that was 2020 officially in the rearview mirror, Ace Metrix has rounded up some of the best creative work ... Read More »

Ace Metrix Year in Review: 2020’s Stand Out Ads
Ace EMO

Happy Birthday Ryan Reynolds, Ad Man

If it feels like you’ve noticed Ryan Reynolds in a lot of advertisements this year, your hunch wouldn’t be mistaken. We... Read More »

Happy Birthday Ryan Reynolds, Ad Man
Ace EMO

Q3 Continues to Empower Viewers While Humor Made Its Comeback

With more than 2,200 ads tested in Q3, this past quarter was a busy time for advertisers. Ad production was able to make its ... Read More »

Q3 Continues to Empower Viewers While Humor Made Its Comeback
Spotlights

“The Office” Cast Makes a Comeback (in Ads)

Seven years ago, on May 16, 2013, the series finale of NBC’s hit documentary-style show The Office aired. Three months ago ... Read More »

“The Office” Cast Makes a Comeback (in Ads)
Cultural Perception

Ad of the Quarter: A Q1 Unlike Any Other

The COVID-19 pandemic disrupted advertising -- and ahem, life -- as we know it in the first quarter of 2020. While what works... Read More »

Ad of the Quarter: A Q1 Unlike Any Other
Cultural Perception

Auto Industry Ramps Up Response to Coronavirus Pandemic

Still early in the COVID-19 pandemic, the auto industry is leading the charge of brands with ads responding to the crisis. We... Read More »

Auto Industry Ramps Up Response to Coronavirus Pandemic
Ace EMO

Brands Go Green: Environmental Messages Heat Up Along with the Planet

Can you spot the blaring hypocrisy in the photo above? We hope so.  Between Millennials’ and Gen Z’s fight for a bett... Read More »

Brands Go Green: Environmental Messages Heat Up Along with the Planet
Cultural Perception

Nike Masters Empowerment with Q3 Creative

Trust is an increasingly important factor in today’s consumer-brand relationship, with 81% of respondents in the Edelman Tr... Read More »

Nike Masters Empowerment with Q3 Creative
Ace EMO

Super Bowl 53: The Ads that Stood Out

The lack of excitement during Sunday’s game between the New England Patriots and the LA Rams means more post-game buzz for ... Read More »

Super Bowl 53: The Ads that Stood Out

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