Insights Blog

Spotlights

How Petco & Intel Successfully Use Animals and Humor

  It’s a known fact that ads with animals tend to draw an emotional response from consumers. (Just take a look at l... Read More »

How Petco & Intel Successfully Use Animals and Humor
Spotlights

Nest and Subway take Ad of the Week Honors

  Just up the street from our own Corporate Headquarters, this week’s Category Overachiever goes to Silicon Valley-... Read More »

Nest and Subway take Ad of the Week Honors
Spotlights

Microsoft Sweeps the Surface with Laptop Killer Spots

  After a successful 2013 campaign that had iPad’s Siri embarrassingly outperformed by Surface’s key differentiat... Read More »

Microsoft Sweeps the Surface with Laptop Killer Spots
Spotlights

High Scoring Oscar Ads are the Top Ads of the Week

  While we’ve already published the six Oscar ads that broke 600, two of those ads also win the title of this week... Read More »

High Scoring Oscar Ads are the Top Ads of the Week
Spotlights

Ad of the Week: Adidas “Change”

Last week marked the first Ad of the Week winner based on new award criteria. For some time now, we’ve been awarding Ad of ... Read More »

Ad of the Week: Adidas “Change”

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