2018 welcomed many different approaches to holiday advertising across retail categories.. JCPenney, Macy's, Dick’s Spor... Read More »
M&M's Halloween ad connects with viewers using nostalgia and signature humor fans know and love. If there’s one thin... Read More »
We normally acknowledge the Top Breakthrough Ads of each quarter. However, given the significance of emotions in advertising,... Read More »
For many, the long, laidback days of summer have given way to mundane Back-to-School routines. Realizing the chaos of the BTS... Read More »
Soccer-Themed Advertising Misses the Mark with American Viewers. The 2018 FIFA World Cup has come to an end. Congratulatio... Read More »
That’s a wrap on the second quarter of 2018. We know what you’re thinking “How are we half way through 2018?” Three a... Read More »
The advertising industry is gearing up for its annual extravagant celebration at the Cannes Lions. As the foundation for inno... Read More »
The first three months of 2018 brought with it outstanding creative from events like the Super Bowl, Oscars, and the Winter O... Read More »
The Pyeongchang closing ceremonies wrapped up an exciting few weeks of competition. Emotions were high throughout the course ... Read More »
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