Insights Blog

Insights

COVID-19 Advertising: What Brands Should Keep in Mind

As the world moves into another week of the new COVID-19 normal, brands have ramped up their virus related messaging, and vie... Read More »

COVID-19 Advertising: What Brands Should Keep in Mind
Ace EMO

Women Respond to Brands’ International Women’s Day 2020 Ads

International Women’s Day commemorates female achievements throughout history and present day, with 2020’s theme ﹣ #Eac... Read More »

Women Respond to Brands’ International Women’s Day 2020 Ads
Cultural Perception

Disabilities in Advertising: Representation is on the Rise

According to the CDC, 1 in 4 US adults live with a disability, whether it’s mobile, cognitive or sensory. But they surely d... Read More »

Disabilities in Advertising: Representation is on the Rise
Cultural Perception

How Brands Can Avoid Exploiting Veterans

A fine line exists between a brand supporting veterans and using veterans to support a brand’s interest, but where is that ... Read More »

How Brands Can Avoid Exploiting Veterans
Ace EMO

Brands Go Green: Environmental Messages Heat Up Along with the Planet

Can you spot the blaring hypocrisy in the photo above? We hope so.  Between Millennials’ and Gen Z’s fight for a bett... Read More »

Brands Go Green: Environmental Messages Heat Up Along with the Planet
Insights

Promoting Female Empowerment? Consider these Advertising Dos & Don’ts

Any day is a great opportunity for brands to celebrate and promote female empowerment in advertising. However, we see the lar... Read More »

Promoting Female Empowerment? Consider these Advertising Dos & Don’ts
Spotlights

Brands vs. (Social Media) Backlash: Gillette Won This Round

With all the pandemonium online, you’ve surely heard about Gillette’s new creative about toxic masculinity, “The Best M... Read More »

Brands vs. (Social Media) Backlash: Gillette Won This Round
Insights

Caution: Marketers Can Take ‘Heartwarming’ Ads Too Far for Millennials

Ace Metrix ‘next level’ emotional analysis reveals Millennials want their brands to stand for something more, but may not... Read More »

Caution: Marketers Can Take ‘Heartwarming’ Ads Too Far for Millennials
Perspectives

When Brands Take A Stand: How to Stand for Something and Not Fall for Anything

It’s no wonder many brands are feeling compelled to join the national conversation following one of the most divisive elect... Read More »

When Brands Take A Stand: How to Stand for Something and Not Fall for Anything

AD TITLE

{{ title }}

BRAND

CATEGORY

{{ category }}

AIR DATE

{{ date }}

ACE SCORE

{{ rank }}

Scroll To Top