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Ace EMO

Ace Metrix Year in Review: 2020’s Stand Out Ads

With the whirlwind that was 2020 officially in the rearview mirror, Ace Metrix has rounded up some of the best creative work ... Read More »

Ace Metrix Year in Review: 2020’s Stand Out Ads
Ace EMO

2020’s Seasonal Ads Evoke Classic Holiday Emotions

Holiday ad campaigns (and emotions) are well underway. The first spot of the season aired September 20th, and we’ve tested ... Read More »

2020’s Seasonal Ads Evoke Classic Holiday Emotions
Events

Back-to-School Ads Empathize with Uncertainty

Back-to-school advertising is another COVID-19 hurdle for brands. What goes on the school supply shopping list depends on whe... Read More »

Back-to-School Ads Empathize with Uncertainty
Ace EMO

Celebrities Shine Bright in Holiday Ads

From unique characters like The Muppets to a standalone celebrity like Cardi B, this holiday season brands are incorporating ... Read More »

Celebrities Shine Bright in Holiday Ads
Ace EMO

Brands Go Green: Environmental Messages Heat Up Along with the Planet

Can you spot the blaring hypocrisy in the photo above? We hope so.  Between Millennials’ and Gen Z’s fight for a bett... Read More »

Brands Go Green: Environmental Messages Heat Up Along with the Planet
Ace EMO

The Emotions Behind the Most Likeable Back-to-School Ads

Much to students dismay, the Back-to-School shopping season seems to inch closer to the start of summer vacation each year, w... Read More »

The Emotions Behind the Most Likeable Back-to-School Ads
Ace EMO

Most Heartfelt Ads from Q2

With both Mothers and Fathers Day falling in the second quarter, tributes to parental love were a common theme among the most... Read More »

Most Heartfelt Ads from Q2
Ace EMO

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent

2018 welcomed many different approaches to holiday advertising across retail categories.. JCPenney, Macy's, Dick’s Spor... Read More »

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent
Events

The Bell Has Rung: Back-to-School Ads Are Now in Session

Deals dominate while creative elements drive purchase intent. Ready or not, Back-to-School season is upon us. Office Depot... Read More »

The Bell Has Rung: Back-to-School Ads Are Now in Session

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