We recently highlighted the challenges brands have faced when communicating their values in regards to the Black Lives Matter... Read More »
Nike was the first brand to put out an ad addressing racism in the wake of George Floyd’s death and the protests it spurred... Read More »
According to the CDC, 1 in 4 US adults live with a disability, whether it’s mobile, cognitive or sensory. But they surely d... Read More »
Using our new Cultural Perception scoring system, we’re recognizing the video ads that broke through “purpose” clutter ... Read More »
Storytelling, one of our oldest pastimes, takes skill and artfulness to truly connect with viewers. The top Narrative ads of ... Read More »
Trust is an increasingly important factor in today’s consumer-brand relationship, with 81% of respondents in the Edelman Tr... Read More »
We released the first rankings from our groundbreaking new Cultural Perception measure. The brands recognized as the most emp... Read More »
It’s no wonder many brands are feeling compelled to join the national conversation following one of the most divisive elect... Read More »
Similar to Q1, when advertising excellence is driven by the Super Bowl, in Q3 we saw the creative bar raised by the high emot... Read More »
