Insights Blog

Spotlights

2015 Brands of the Year

We are thrilled to present the 2015 Brands of the Year– a coveted award due to its unique qualification. To earn the title ... Read More »

2015 Brands of the Year
Spotlights

What Does Melty Cheese and a New Running Shoe Have in Common?

  Reebok and Kraft come out on top this week as the Ad of the Week winners, earning the titles of Category Overachiev... Read More »

What Does Melty Cheese and a New Running Shoe Have in Common?
Spotlights

Reebok’s Terry Tate Tackles Today’s Consumer

  Reebok’s “Office Linebacker” was introduced during Super Bowl XXXVII (2003) and is widely considered to be on... Read More »

Reebok’s Terry Tate Tackles Today’s Consumer
Spotlights

What Do Beer and Ducks Have in Common?

Maybe more than you think. Guinness rolled out the top performing ad of the third quarter with their ode to friendship—outs... Read More »

What Do Beer and Ducks Have in Common?
Spotlights

Ad of the Week: Reebok’s “Be Ready”

First time winner of the Ad of the Week honors Reebok shows us that it’s ready to take on anything with its top quintile ad... Read More »

Ad of the Week: Reebok’s “Be Ready”

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