Insights Blog

Ace EMO

Q2’s Top Performing Ads: Purpose vs. Product

Last quarter, in response to the cultural climate, the duality of product and purpose played out among ads. Brands rose to th... Read More »

Q2’s Top Performing Ads: Purpose vs. Product
Ace EMO

The Most Attention-Grabbing and Likeable Holiday Ads

We’re wrapping up our 2019 holiday coverage with the top 10 Breakthrough ads. After testing nearly 400 festive ads this sea... Read More »

The Most Attention-Grabbing and Likeable Holiday Ads
Ace EMO

Retailers Hit Heartstrings with Holiday Ads

Holiday campaigns are well underway with the first of the season breaking on September 29th -- a solid two months before Blac... Read More »

Retailers Hit Heartstrings with Holiday Ads
Ace EMO

Brands Go Green: Environmental Messages Heat Up Along with the Planet

Can you spot the blaring hypocrisy in the photo above? We hope so.  Between Millennials’ and Gen Z’s fight for a bett... Read More »

Brands Go Green: Environmental Messages Heat Up Along with the Planet
Cultural Perception

Nike Masters Empowerment with Q3 Creative

Trust is an increasingly important factor in today’s consumer-brand relationship, with 81% of respondents in the Edelman Tr... Read More »

Nike Masters Empowerment with Q3 Creative
Ace EMO

Most Heartfelt Ads from Q2

With both Mothers and Fathers Day falling in the second quarter, tributes to parental love were a common theme among the most... Read More »

Most Heartfelt Ads from Q2
Insights

Super Bowl Creative Dominates Q1’s Top 10 Breakthrough Ads

The first three months of 2018 brought with it outstanding creative from events like the Super Bowl, Oscars, and the Winter O... Read More »

Super Bowl Creative Dominates Q1’s Top 10 Breakthrough Ads
Spotlights

Ad of the Week: When it Comes to Protecting Kids, Subaru Proves Parents Would Rather…

Maya Angelou once said, "I've learned that people will forget what you said, people will forget what you did, but people will... Read More »

Ad of the Week: When it Comes to Protecting Kids, Subaru Proves Parents Would Rather Laugh than Cry
#TBT

This Classic Subaru Ad Drives Consumers Back to the ‘80s

  The Automotive industry has been the third most active advertising group this year, airing 9% of the ads Ace Metrix... Read More »

This Classic Subaru Ad Drives Consumers Back to the ‘80s

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