Insights Blog

Events

Back-to-School Ads Empathize with Uncertainty

Back-to-school advertising is another COVID-19 hurdle for brands. What goes on the school supply shopping list depends on whe... Read More »

Back-to-School Ads Empathize with Uncertainty
Events

Celebrities Shine Bright in Holiday Ads

From unique characters like The Muppets to a standalone celebrity like Cardi B, this holiday season brands are incorporating ... Read More »

Celebrities Shine Bright in Holiday Ads
Events

Brands Go Green: Environmental Messages Heat Up Along with the Planet

Can you spot the blaring hypocrisy in the photo above? We hope so.  Between Millennials’ and Gen Z’s fight for a bett... Read More »

Brands Go Green: Environmental Messages Heat Up Along with the Planet
Events

The Emotions Behind the Most Likeable Back-to-School Ads

Much to students dismay, the Back-to-School shopping season seems to inch closer to the start of summer vacation each year, w... Read More »

The Emotions Behind the Most Likeable Back-to-School Ads
Events

Most Heartfelt Ads from Q2

With both Mothers and Fathers Day falling in the second quarter, tributes to parental love were a common theme among the most... Read More »

Most Heartfelt Ads from Q2
Events

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent

2018 welcomed many different approaches to holiday advertising across retail categories.. JCPenney, Macy's, Dick’s Spor... Read More »

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent
Events

The Bell Has Rung: Back-to-School Ads Are Now in Session

Deals dominate while creative elements drive purchase intent. Ready or not, Back-to-School season is upon us. Office Depot... Read More »

The Bell Has Rung: Back-to-School Ads Are Now in Session
Events

Top 15 Holiday Ads Bring Humor and Heart

While common themes of philanthropy and seasonal stories certainly fill the Top 15 Holiday Ads list, an element of humor also... Read More »

Top 15 Holiday Ads Bring Humor and Heart
Events

Kohl’s and Pizza Hut Win Over Consumers’ Hearts and Stomachs

  This week, Ad of the Week winner Kohl’s reminds us about the magic of the holiday season in its latest seasonal s... Read More »

Kohl’s and Pizza Hut Win Over Consumers’ Hearts and Stomachs

AD TITLE

{{ title }}

BRAND

CATEGORY

{{ category }}

AIR DATE

{{ date }}

ACE SCORE

{{ rank }}

Scroll To Top