By Mark Bergen
AdAge
By Mark Bergen T-Mobile, the pesky gadfly of the telecom business, is advancing its partnership with Major League Baseball and launching a nationwide campaign that takes a bro... Read More »
By Reed Albergotti
The Wall Street Journal
By Reed Albergotti, Wall Street Journal A video ad on Facebook will cost advertisers about $1 million a day, but the social network won’t accept a check from just anyone. ... Read More »
By Dan Lyons
HubSpot
Samsung has made a huge advertising push around mobile phones in the past couple of years, which has paid off in ever-increasing market share. It's not just that Samsung spends a... Read More »
By Aaron Taube
Business Insider
By Aaron Taube Last week we told you about a new Samsung ad for the Galaxy S5 smartphone, which sought to concisely explain the new features that make the Galaxy S5 superior... Read More »
By Melissa Hoffman
ADWEEK
By Melissa Hoffmann As it turns out, a lot of people found they had dust in their eyes after sitting through Budweiser's poetic tale of star-crossed companions in its "Pup... Read More »
By Tanya Irwin
MediaPost
By Tanya Irwin Both of Budweiser’s Super Bowl ads top the standouts for the most effective ads to debut during the first quarter of 2014, according to Ace Metrix. “Pupp... Read More »
By Cotton Delo
After launching a test of its long awaited video ads in December, Facebook is now formally rolling them out to a larger group of advertisers as it looks to take a bite out of T... Read More »
By Gavin O'Malley
Just in time for the Newfronts, Facebook is expanding its video advertising program and adding some very TV-like targeting tools. The social giant began testing video ads last ... Read More »
By Karlene Lukovitz
How effective were restaurant, beverage and packaged foods' brands' TV ads in 2013? Ace Metrix's 2014 BLACKBOOK edition, which reveals how well the TV ads of 1,400 brands acro... Read More »
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