Insights Blog

Ace EMO

And the 2020 Emmy for Outstanding Commercial Might Go to…

The Emmy award show is TV’s biggest night where programs and series from various studios and streaming companies receive no... Read More »

And the 2020 Emmy for Outstanding Commercial Might Go to…
Ace EMO

The Funniest Ads from 2019

Video advertising hit on all fifty-seven of our emotional metrics in 2019, allowing us to measure the unique reactions of vie... Read More »

The Funniest Ads from 2019
Ace EMO

The Most Attention-Grabbing and Likeable Holiday Ads

We’re wrapping up our 2019 holiday coverage with the top 10 Breakthrough ads. After testing nearly 400 festive ads this sea... Read More »

The Most Attention-Grabbing and Likeable Holiday Ads
Ace EMO

The Emotions Behind the Most Likeable Back-to-School Ads

Much to students dismay, the Back-to-School shopping season seems to inch closer to the start of summer vacation each year, w... Read More »

The Emotions Behind the Most Likeable Back-to-School Ads
Spotlights

Q1’s Top Performing Ads

Microsoft, Tecate, and Verizon rank first in lists for Breakthrough, Humor, and Storytelling We released our quarterly rou... Read More »

Q1’s Top Performing Ads
Spotlights

Who Earned an A+ in Back-To-School Advertising?

For many, the long, laidback days of summer have given way to mundane Back-to-School routines. Realizing the chaos of the BTS... Read More »

Who Earned an A+ in Back-To-School Advertising?
Spotlights

Summer Makes a Splash Among Q2’s Top 10 Breakthrough Ads

That’s a wrap on the second quarter of 2018. We know what you’re thinking “How are we half way through 2018?” Three a... Read More »

Summer Makes a Splash Among Q2’s Top 10 Breakthrough Ads
Insights

Super Bowl Creative Dominates Q1’s Top 10 Breakthrough Ads

The first three months of 2018 brought with it outstanding creative from events like the Super Bowl, Oscars, and the Winter O... Read More »

Super Bowl Creative Dominates Q1’s Top 10 Breakthrough Ads
Spotlights

Super Bowl 52: The Ads Worth Watching Again

While the Eagles made history, brands tried to make us laugh, cry and feel included. As a whole, advertisers continued the tr... Read More »

Super Bowl 52: The Ads Worth Watching Again

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