The Emmy award show is TV’s biggest night where programs and series from various studios and streaming companies receive no... Read More »
Video advertising hit on all fifty-seven of our emotional metrics in 2019, allowing us to measure the unique reactions of vie... Read More »
We’re wrapping up our 2019 holiday coverage with the top 10 Breakthrough ads. After testing nearly 400 festive ads this sea... Read More »
Much to students dismay, the Back-to-School shopping season seems to inch closer to the start of summer vacation each year, w... Read More »
Microsoft, Tecate, and Verizon rank first in lists for Breakthrough, Humor, and Storytelling We released our quarterly rou... Read More »
For many, the long, laidback days of summer have given way to mundane Back-to-School routines. Realizing the chaos of the BTS... Read More »
That’s a wrap on the second quarter of 2018. We know what you’re thinking “How are we half way through 2018?” Three a... Read More »
The first three months of 2018 brought with it outstanding creative from events like the Super Bowl, Oscars, and the Winter O... Read More »
While the Eagles made history, brands tried to make us laugh, cry and feel included. As a whole, advertisers continued the tr... Read More »