It’s fitting that right before Christmas, two holiday spots should rise above the rest for the second to last Ad ... Read More »
Can you count the number of attack ads targeting Apple that have debuted since Apple’s big event? Three. Two from... Read More »
After a successful 2013 campaign that had iPad’s Siri embarrassingly outperformed by Surface’s key differentiat... Read More »
The Creative Arts Emmy Awards will take place on August 16, 2014 – a week prior to the Primetime Emmy Awards. We... Read More »
Call it serendipitous that we chose to have consumers rate this throwback commercial in the midst of Apple redefini... Read More »
Samsung’s much-anticipated release of the Galaxy S5 comes with a new ad and jaw-dropping Ace Score. In the proces... Read More »
Apple jumped into the holiday advertising fray on Monday with their 1:30-long spot “The Harris’ Holiday”. The ad featur... Read More »
It's nearly Thanksgiving and that means we are but a short 5 weeks from the end of the year. This is when we start to look at... Read More »
Challenger brands have been around since the advent of market share – and so has advertising that tries to take down the ma... Read More »
