It’s hard to recap all that happened in 2020, but our Top 10 Most Read Posts just about sum it up for the ad industry. From... Read More »
Advertisers are trying to spread holiday cheer despite the less than joyous atmosphere. Traditionally, this time of year is a... Read More »
With more than 2,200 ads tested in Q3, this past quarter was a busy time for advertisers. Ad production was able to make its ... Read More »
Small businesses are essential to the US economy and job market -- of which they make up 99.9% of enterprises and employ 47.3... Read More »
Since the start of the pandemic, we’ve measured a significant drop in ads that have scored on our Funny emo with advertiser... Read More »
Higher education is facing a radical transformation in light of the pandemic. Historically, the in-person experience of tradi... Read More »
Back-to-school advertising is another COVID-19 hurdle for brands. What goes on the school supply shopping list depends on whe... Read More »
The return of sports to TV screens is a glimmer of hope for many - even if the stands are filled with virtual fans or complet... Read More »
How do consumers feel about seeing face masks in ads? The subject of mask-wearing remains a hostile one in part due to politi... Read More »
