Insights Blog

Cultural Perception

Brands Promote the Right to Vote

With the cancellation of March Madness and postponement of the Olympics, not to mention all the other changes to live sports,... Read More »

Brands Promote the Right to Vote
Cultural Perception

Consumers Put Brands that Stand with BLM Under the Microscope

Four weeks into the protests that erupted after the killing of George Floyd, nationwide conversations about racism, systemic ... Read More »

Consumers Put Brands that Stand with BLM Under the Microscope
Cultural Perception

Nike’s “For Once, Don’t Do It” Rallies Strong Support, But Not Without Controversy

Nike was the first brand to put out an ad addressing racism in the wake of George Floyd’s death and the protests it spurred... Read More »

Nike’s “For Once, Don’t Do It” Rallies Strong Support, But Not Without Controversy
Ace EMO

Women Respond to Brands’ International Women’s Day 2020 Ads

International Women’s Day commemorates female achievements throughout history and present day, with 2020’s theme ﹣ #Eac... Read More »

Women Respond to Brands’ International Women’s Day 2020 Ads
Cultural Perception

Disabilities in Advertising: Representation is on the Rise

According to the CDC, 1 in 4 US adults live with a disability, whether it’s mobile, cognitive or sensory. But they surely d... Read More »

Disabilities in Advertising: Representation is on the Rise
Cultural Perception

How Brands Can Avoid Exploiting Veterans

A fine line exists between a brand supporting veterans and using veterans to support a brand’s interest, but where is that ... Read More »

How Brands Can Avoid Exploiting Veterans
Cultural Perception

Here’s why you should measure an ad’s Cultural Perception

We released the first rankings from our groundbreaking new Cultural Perception measure. The brands recognized as the most emp... Read More »

Here’s why you should measure an ad’s Cultural Perception

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CATEGORY

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AIR DATE

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ACE SCORE

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