By Jason Zazzi
Campaign US
A winning combo of comedy and authenticity, right down to the accents Droga5’s latest Johnsonville sausage campaign takes the agency’s commercial-within-a-commercial a... Read More »
Hillary Clinton is marshaling her ad strategy against Trump. Last week, the pro-Clinton group Prior... Read More »
It’s an uphill climb to create an effective political ad these days. In the streaming age, no view... Read More »
Liquor brand scores high by taking research on Millennials to hear, says Ace Metrix's VP of marketin... Read More »
Effective Campaigns and Bigger Budgets Have Helped Propel the Retailer as Other Brands Falter Amid ... Read More »
Campaign
The adorable real-life couple help propel latest appliance ad to one of the highest Ace Metrix scores ever There has been no shortage of accolades for Samsung Electronicsâ... Read More »
When Ted Cruz picked Carly Fiorina as his running mate two weeks ago, the move was largely seen as a... Read More »
Both ads scored high, but one hit home with people shopping for cars, says Ace Metrix's VP of marketing While we saw a deluge of emotional Mother’s Day ads last week, it was t... Read More »
Peter Daboll, Chief Executive Officer of Ace Metrix, examines the best practices from the Democratic... Read More »
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