Insights Blog

Spotlights

Holiday Ads From Budweiser & Apple Earn High Scores

  It’s fitting that right before Christmas, two holiday spots should rise above the rest for the second to last Ad ... Read More »

Holiday Ads From Budweiser & Apple Earn High Scores
Spotlights

Gary Busey and Amazon Are Back While TrueCar’s App Drives Home a Win

  This week, we take a break from holiday ads to showcase some winners that stood out for their product appeal. Amazo... Read More »

Gary Busey and Amazon Are Back While TrueCar’s App Drives Home a Win
Spotlights

PetSmart and HP Ads Remind Us That It’s The Little Things

  Whether it’s a happy hug from your puppy or building something with your own two hands, this week’s Ads of the ... Read More »

PetSmart and HP Ads Remind Us That It’s The Little Things
Spotlights

Campbell’s and Nestle Make Consumers Hungry with New Products

  Campbell’s Soup is preparing for the cold winter ahead, showcasing 33 new flavors of soup in its latest ad. The s... Read More »

Campbell’s and Nestle Make Consumers Hungry with New Products
Spotlights

Google and TGI Fridays Ad Campaigns Back For Another Win

  Google has now debuted seven new ads in September supporting its new “Okay Google” campaign, which features its... Read More »

Google and TGI Fridays Ad Campaigns Back For Another Win
Spotlights

Google and Boar’s Head Ads Are More Than Okay

  Google is the master of combining technology and familiar scenes to bring consumers an ad that that is both visuall... Read More »

Google and Boar’s Head Ads Are More Than Okay
Spotlights

Information Drives High Scores for New Target and Scott Ads

  While you’re still in the midst of summer fun and vacationing, the advertising world is already gearing up for ba... Read More »

Information Drives High Scores for New Target and Scott Ads
Spotlights

Atlantis Resort Kicks Off Summer With a Steal

  Atlantis Resort took a break from the tropics for a week to join us as this week’s Category Overachiever and Ace ... Read More »

Atlantis Resort Kicks Off Summer With a Steal
Spotlights

PetSmart and Tide Inspire Us to Save Lives and Clean 225 Dirty Things

  Although retail advertising makes up nearly 20% of total ad volume, it’s been a few months since any retail ads h... Read More »

PetSmart and Tide Inspire Us to Save Lives and Clean 225 Dirty Things

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