With holiday ads abound in 2020, it comes as no surprise that quite a few celebrities are making guest appearances -- 20 to b... Read More »
Holiday ad campaigns (and emotions) are well underway. The first spot of the season aired September 20th, and we’ve tested ... Read More »
If it feels like you’ve noticed Ryan Reynolds in a lot of advertisements this year, your hunch wouldn’t be mistaken. Weâ€... Read More »
With more than 2,200 ads tested in Q3, this past quarter was a busy time for advertisers. Ad production was able to make its ... Read More »
The Emmy award show is TV’s biggest night where programs and series from various studios and streaming companies receive no... Read More »
The return of sports to TV screens is a glimmer of hope for many - even if the stands are filled with virtual fans or complet... Read More »
Seven years ago, on May 16, 2013, the series finale of NBC’s hit documentary-style show The Office aired. Three months ago ... Read More »
The COVID-19 pandemic disrupted advertising -- and ahem, life -- as we know it in the first quarter of 2020. While what works... Read More »
The country seemed to breathe an audible sigh of relief with the light hearted nature that brands took in Super Bowl LIV. See... Read More »
