Insights Blog

Ace EMO

United States of Advertising: Democrats & Republicans Mostly Agree on Ads

Social and traditional media might have you believing that Republicans and Democrats are on polar opposite sides of everythin... Read More »

United States of Advertising: Democrats & Republicans Mostly Agree on Ads
Ace EMO

And the 2020 Emmy for Outstanding Commercial Might Go to…

The Emmy award show is TV’s biggest night where programs and series from various studios and streaming companies receive no... Read More »

And the 2020 Emmy for Outstanding Commercial Might Go to…
Spotlights

Lighthearted Sports-Themed Ads Knock it Out of the Park

The return of sports to TV screens is a glimmer of hope for many - even if the stands are filled with virtual fans or complet... Read More »

Lighthearted Sports-Themed Ads Knock it Out of the Park
Cultural Perception

Consumers Put Brands that Stand with BLM Under the Microscope

Four weeks into the protests that erupted after the killing of George Floyd, nationwide conversations about racism, systemic ... Read More »

Consumers Put Brands that Stand with BLM Under the Microscope
Spotlights

Brands vs. (Social Media) Backlash: Gillette Won This Round

With all the pandemonium online, you’ve surely heard about Gillette’s new creative about toxic masculinity, “The Best M... Read More »

Brands vs. (Social Media) Backlash: Gillette Won This Round
Insights

The Most Inspirational Ads from Pyeongchang 2018

The Pyeongchang closing ceremonies wrapped up an exciting few weeks of competition. Emotions were high throughout the course ... Read More »

The Most Inspirational Ads from Pyeongchang 2018
Insights

Love Conquers All in Top Breakthrough Ads of Q1

Viewers reject broad stroke pandering and preaching in favor of the importance of family and home. The first quarter reliabl... Read More »

Love Conquers All in Top Breakthrough Ads of Q1
Perspectives

When Brands Take A Stand: How to Stand for Something and Not Fall for Anything

It’s no wonder many brands are feeling compelled to join the national conversation following one of the most divisive elect... Read More »

When Brands Take A Stand: How to Stand for Something and Not Fall for Anything
Spotlights

Game On: The Super Bowl Ads That Moved Us

Super Bowl ad watching has become a popular sport in its own right, with plenty of viewers paying more attention to the ads t... Read More »

Game On: The Super Bowl Ads That Moved Us

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