Insights Blog

Spotlights

Ace Scores for YouTube’s Ads Leaderboard September 2014

  Each month the thinkwithGoogle site posts its YouTube Ads Leaderboard, which showcases the ads with the most views... Read More »

Ace Scores for YouTube’s Ads Leaderboard September 2014
Spotlights

Budweiser and Nestle Ads Create Warm, Fuzzy Feelings

  It seems only proper to welcome Budweiser back to our Ad of the Week list for another adorable puppy ad. Now though... Read More »

Budweiser and Nestle Ads Create Warm, Fuzzy Feelings
Spotlights

Thematic Mining Reveals What Works Best in Beer Advertising

  Beer is one of the lowest scoring categories in the Ace Metrix database, ranked #25 out of the 33 categories that w... Read More »

Thematic Mining Reveals What Works Best in Beer Advertising
Spotlights

World Cup Remains a Narrowly Targeted Ad Event

  The last match has been played. As we turn our attention to the next big ad event (Back to School anyone?), we thou... Read More »

World Cup Remains a Narrowly Targeted Ad Event
Spotlights

And the Ad Emmy Goes to…

  The Creative Arts Emmy Awards will take place on August 16, 2014 – a week prior to the Primetime Emmy Awards. Weâ... Read More »

And the Ad Emmy Goes to…
Spotlights

Ad Advice: How to Spend Father’s Day with Dad

  Picking the perfect gift for dad on Father’s Day has to be one of the most difficult tasks known to any child. If... Read More »

Ad Advice: How to Spend Father’s Day with Dad
Spotlights

World Cup Advertising Has a Tough Countdown to Kickoff

  With kickoff in less than a month, FIFA Partner Coca-Cola and World Cup Sponsor Budweiser have already aired their ... Read More »

World Cup Advertising Has a Tough Countdown to Kickoff
#TBT

Budweiser Frogs Bring Back Memories

This week's throwback recalls the 1995 Super Bowl (Go Niners!) and one of the most prolific big game advertisers – Budwe... Read More »

Budweiser Frogs Bring Back Memories
Spotlights

Top Performing Ads Strike a Chord with America

  Wow. The first quarter of 2014 has been an incredible blur. Q1 was brimming with cool creative events: Brand of t... Read More »

Top Performing Ads Strike a Chord with America

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