Ah, the Super Bowl….where one moment you’re laughing, the next you’re fighting back tears and then, all of a sudden, yo... Read More »
Advertisers know that making an emotional connection with consumers is key to driving consideration, in fact, emotional res... Read More »
We normally acknowledge the Top Breakthrough Ads of each quarter. However, given the significance of emotions in advertising,... Read More »
The advertising industry is gearing up for its annual extravagant celebration at the Cannes Lions. As the foundation for inno... Read More »
While the Eagles made history, brands tried to make us laugh, cry and feel included. As a whole, advertisers continued the tr... Read More »
These ads warmed our hearts and gave us a good laugh in a year when we needed it. The past twelve months proved to be tens... Read More »
While common themes of philanthropy and seasonal stories certainly fill the Top 15 Holiday Ads list, an element of humor also... Read More »
For the last five Super Bowls, we’ve taken a look back at our data to see how the biggest advertising game of the... Read More »
Who doesn’t expect to see hilarious Super Bowl ads? But the twittersphere, media outlets and my own Facebook frie... Read More »