Insights Blog

Ace EMO

Retailers Hit Heartstrings with Holiday Ads

Holiday campaigns are well underway with the first of the season breaking on September 29th -- a solid two months before Blac... Read More »

Retailers Hit Heartstrings with Holiday Ads
Ace EMO

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent

2018 welcomed many different approaches to holiday advertising across retail categories.. JCPenney, Macy's, Dick’s Spor... Read More »

Retail Holiday Ads: Emotional Connection Is Key To Purchase Intent
Ace EMO

Best Buy and Hershey’s Showcase Its Products for High Scores

  Best Buy and Hershey’s product focused ads rose to the top of last week’s new ads through relatable storytellin... Read More »

Best Buy and Hershey’s Showcase Its Products for High Scores
Ace EMO

How Petco & Intel Successfully Use Animals and Humor

  It’s a known fact that ads with animals tend to draw an emotional response from consumers. (Just take a look at l... Read More »

How Petco & Intel Successfully Use Animals and Humor
Ace EMO

Best Buy and Eggland’s Best Educate to Drive Desire

  While everyone is talking about the biggest advertising event of the year, Super Bowl XLIX, we want to make sure yo... Read More »

Best Buy and Eggland’s Best Educate to Drive Desire
Ace EMO

Top 15 Holiday Ads Bring Humor and Heart

While common themes of philanthropy and seasonal stories certainly fill the Top 15 Holiday Ads list, an element of humor also... Read More »

Top 15 Holiday Ads Bring Humor and Heart
Ace EMO

Skechers’ Pillow Shoes Entice While Coca-Cola and Walmart Tackle Christmas

  Have you ever wanted to just strap pillows to your feet instead of putting on shoes for the day? Well, Skechers has... Read More »

Skechers’ Pillow Shoes Entice While Coca-Cola and Walmart Tackle Christmas
Ace EMO

Kohl’s and Pizza Hut Win Over Consumers’ Hearts and Stomachs

  This week, Ad of the Week winner Kohl’s reminds us about the magic of the holiday season in its latest seasonal s... Read More »

Kohl’s and Pizza Hut Win Over Consumers’ Hearts and Stomachs
Ace EMO

PetSmart and HP Ads Remind Us That It’s The Little Things

  Whether it’s a happy hug from your puppy or building something with your own two hands, this week’s Ads of the ... Read More »

PetSmart and HP Ads Remind Us That It’s The Little Things

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