Insights Blog

Spotlights

AT&T Powers Through Phone Dangers to Win Big

In the modern world, activities of everyday life put our smartphones in danger. There is always a risk of dropping or spillin... Read More »

AT&T Powers Through Phone Dangers to Win Big
Spotlights

Coca Cola “Happy Feeling” Ace Metrix Ad Components

There is no doubt that people are drawn to a good meal and some refreshing soda. Coca-Cola’s latest ad outperforms the Soda... Read More »

Coca Cola “Happy Feeling” Ace Metrix Ad Components
Spotlights

Life is Chaotic, Samsung and Band-Aid Have You Covered

Samsung Large Appliances earns Ad of the Week for the 21st week of the year with “A Couple Needs New Friends” – a sitco... Read More »

Life is Chaotic, Samsung and Band-Aid Have You Covered
Spotlights

For the Love of Steak and Sparkle-Ritas

  It's official. We love a good meal and the inspiration of a new party cocktail. Korbel's latest cocktail concept ou... Read More »

For the Love of Steak and Sparkle-Ritas
Spotlights

Ford Births a New Mustang While Hoover Cuts the Cord

  It’s not too often that we see automotive ads make our Ads of the Week list, but this week, we are revving our en... Read More »

Ford Births a New Mustang While Hoover Cuts the Cord
Spotlights

New Microsoft & Kindle Ads Relate to Consumers

  Microsoft collaborated with AccuWeather to debut a new ad for its cloud platform. The ad achieved the highest perce... Read More »

New Microsoft & Kindle Ads Relate to Consumers
Spotlights

Best Buy and Hershey’s Showcase Its Products for High Scores

  Best Buy and Hershey’s product focused ads rose to the top of last week’s new ads through relatable storytellin... Read More »

Best Buy and Hershey’s Showcase Its Products for High Scores
Events

Budweiser’s and McDonald’s Super Bowl Ads Turn Up the Love

We’ve discussed before how, from an analytical perspective, Super Bowl ads are some of the best ads of the year. And, while... Read More »

Budweiser’s and McDonald’s Super Bowl Ads Turn Up the Love
Spotlights

Google Ends 2014 On Top

  Google repeated a winning combination from last year in its end-of-the-year spot featuring all the things that happ... Read More »

Google Ends 2014 On Top

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